The Phygital Revolution: How Soho Is Redefining the Phuket Fan Zone Experience
SIMPRO Academy Phuket Soho Pool Club SOHO Sports Bar SOHO Wellness
The Phygital Revolution: How Soho Is Redefining the Phuket Fan Zone Experience

Key takeaways “Phygital” blends physical venues with digital experiences — live screens, interactive games and community. Soho’s fan zone brings this to Phuket with big-screen sport, F1 nights and a…

Beyond the Happy Hour: Why Biohacking is Phuket’s Newest Social Movement
Soho Pool Club SOHO Wellness
Beyond the Happy Hour: Why Biohacking is Phuket’s Newest Social Movement

Biohacking in Phuket now means simple, repeatable recovery habits done in company rather than alone — infrared sauna, cold plunge, movement, rest. At Soho Wellness, inside Soho Pool Club at Boat…

Infrared Saunas: The Modern Wellness Choice
Soho Pool Club SOHO Wellness
Infrared Saunas: The Modern Wellness Choice

Infrared saunas heat your body directly with light at roughly 49–60°C, while traditional saunas heat the air around you to 65–90°C. Infrared is gentler, cheaper to run and easier to…

Family-Friendly Karting Experiences in Phuket
SIMPRO Academy Phuket
Family-Friendly Karting Experiences in Phuket

Key takeaways Karting and sim racing are among the best rainy-day and family-friendly activities in Phuket. Sim racing suits mixed ages and skill levels — beginners get up to speed…

The Healing Powers and Benefits of Phuket Sauna and Ice Bath
SOHO Wellness
The Healing Powers and Benefits of Phuket Sauna and Ice Bath

Key takeaways Regular sauna use supports relaxation and circulation; cold immersion can aid recovery and alertness. The two together (contrast therapy) are the core of most modern wellness routines. Consistency…